{"id":28689,"date":"2026-04-21T11:30:35","date_gmt":"2026-04-21T09:30:35","guid":{"rendered":"https:\/\/africanova.info\/?p=28689"},"modified":"2026-04-21T11:30:41","modified_gmt":"2026-04-21T09:30:41","slug":"orelsan-et-le-projet-ony-a-madagascar-la-revolution-de-la-transmission-artistique-en-afrique","status":"publish","type":"post","link":"https:\/\/africanova.info\/?p=28689","title":{"rendered":"Orelsan et le Projet ONY \u00e0 Madagascar \u2013 La R\u00e9volution de la Transmission Artistique en Afrique"},"content":{"rendered":"<p><strong>Introduction : Au-del\u00e0 du Rap, un H\u00e9ritage Culturel<\/strong><\/p><p>Alors que le monde scrute les hit-parades, l&rsquo;artiste Orelsan a choisi de porter son regard sur la Grande \u00cele. Le projet <strong>ONY<\/strong>, lanc\u00e9 officiellement \u00e0 Antananarivo, est bien plus qu&rsquo;une \u00e9cole d&rsquo;art : c&rsquo;est un \u00e9cosyst\u00e8me de cr\u00e9ation totale. Pour <strong>AFRICANOVA<\/strong>, ce projet repr\u00e9sente le futur de la coop\u00e9ration culturelle entre l&rsquo;Europe et l&rsquo;Afrique, bas\u00e9e sur la transmission, le digital et l&rsquo;autonomisation des talents locaux.<\/p><p><strong>I. Qu&rsquo;est-ce que le Projet ONY ? Un Concept de \u00ab\u00a0Creative Hub\u00a0\u00bb<\/strong><\/p><p>Situ\u00e9 au c\u0153ur de Madagascar, ONY se d\u00e9finit comme un studio multidisciplinaire (musique, graphisme, vid\u00e9o, animation).<\/p><ul class=\"wp-block-list\"><li><strong>Acc\u00e8s aux technologies de pointe :<\/strong> Le projet fournit aux jeunes Malgaches des outils de production (logiciels de MAO, cam\u00e9ras 8K) souvent inaccessibles faute de moyens financiers.<\/li>\n\n<li><strong>Le mentorat par l&rsquo;\u00e9lite :<\/strong> Orelsan n&rsquo;apporte pas seulement son nom ; il mobilise son r\u00e9seau international de producteurs et d&rsquo;artistes pour animer des masterclasses r\u00e9guli\u00e8res.<\/li><\/ul><figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/africanova.info\/wp-content\/uploads\/2026\/04\/image-26-1024x683.png\" alt=\"\" class=\"wp-image-28691\" srcset=\"https:\/\/africanova.info\/wp-content\/uploads\/2026\/04\/image-26-1024x683.png 1024w, https:\/\/africanova.info\/wp-content\/uploads\/2026\/04\/image-26-300x200.png 300w, https:\/\/africanova.info\/wp-content\/uploads\/2026\/04\/image-26-768x512.png 768w, https:\/\/africanova.info\/wp-content\/uploads\/2026\/04\/image-26-1170x780.png 1170w, https:\/\/africanova.info\/wp-content\/uploads\/2026\/04\/image-26-585x390.png 585w, https:\/\/africanova.info\/wp-content\/uploads\/2026\/04\/image-26-263x175.png 263w, https:\/\/africanova.info\/wp-content\/uploads\/2026\/04\/image-26-600x400.png 600w, https:\/\/africanova.info\/wp-content\/uploads\/2026\/04\/image-26.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><p><strong>II. Madagascar, Nouveau Phare Culturel de l&rsquo;Oc\u00e9an Indien<\/strong><\/p><p>Pourquoi Madagascar ? L&rsquo;\u00eele poss\u00e8de un vivier de talents cr\u00e9atifs immense, mais souffre d&rsquo;un manque d&rsquo;infrastructures de diffusion.<\/p><ol start=\"1\" class=\"wp-block-list\"><li><strong>L&rsquo;\u00c9conomie de la Cr\u00e9ation :<\/strong> ONY vise \u00e0 cr\u00e9er des emplois directs dans le secteur du digital et du divertissement, permettant aux artistes de vivre de leur art sans s&rsquo;expatrier.<\/li>\n\n<li><strong>Soft Power Malgache :<\/strong> En produisant des contenus de qualit\u00e9 internationale, Madagascar exporte sa culture, ses langues et ses paysages, attirant indirectement le tourisme et l&rsquo;investissement.<\/li><\/ol><p><strong>III. Orelsan : La Strat\u00e9gie du \u00ab\u00a0Donner en Retour\u00a0\u00bb<\/strong><\/p><p>L&rsquo;action d&rsquo;Orelsan s&rsquo;inscrit dans une d\u00e9marche de responsabilit\u00e9 sociale. Loin des op\u00e9rations de charit\u00e9 classiques, il propose un mod\u00e8le d&rsquo;investissement dans le capital humain.<\/p><ul class=\"wp-block-list\"><li><strong>Le Digital comme \u00e9galisateur :<\/strong> Pour AFRICANOVA, c&rsquo;est la preuve que la tech peut briser les barri\u00e8res g\u00e9ographiques. Un jeune cr\u00e9ateur \u00e0 Antananarivo peut d\u00e9sormais collaborer avec un studio \u00e0 Londres ou Paris gr\u00e2ce aux serveurs d&rsquo;ONY.<\/li><\/ul><p><strong>Conclusion : Une Belle Id\u00e9e de Soutien et de Transmision<\/strong><\/p><p>Le projet ONY est une lueur d&rsquo;espoir et un mod\u00e8le \u00e0 dupliquer \u00e0 travers tout le continent. Orelsan prouve que l&rsquo;art est le vecteur le plus puissant de d\u00e9veloppement et de fraternit\u00e9 entre les peuples.<\/p><div class=\"gsp_post_data\" data-post_type=\"post\" data-cat=\"lifestyle\" data-modified=\"70\" data-title=\"Orelsan et le Projet ONY \u00e0 Madagascar \u2013 La R\u00e9volution de la Transmission Artistique en Afrique\" data-home=\"https:\/\/africanova.info\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Introduction : Au-del\u00e0 du Rap, un H\u00e9ritage Culturel Alors que le monde scrute les hit-parades, l&rsquo;artiste Orelsan a choisi de porter son regard sur la Grande \u00cele. Le projet ONY,&hellip;<\/p>\n","protected":false},"author":1,"featured_media":28690,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[38],"tags":[],"class_list":["post-28689","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle"],"jetpack_featured_media_url":"https:\/\/africanova.info\/wp-content\/uploads\/2026\/04\/77390c51-d178-46f3-afa8-e29669a21034.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/africanova.info\/index.php?rest_route=\/wp\/v2\/posts\/28689","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/africanova.info\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/africanova.info\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/africanova.info\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/africanova.info\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=28689"}],"version-history":[{"count":1,"href":"https:\/\/africanova.info\/index.php?rest_route=\/wp\/v2\/posts\/28689\/revisions"}],"predecessor-version":[{"id":28692,"href":"https:\/\/africanova.info\/index.php?rest_route=\/wp\/v2\/posts\/28689\/revisions\/28692"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/africanova.info\/index.php?rest_route=\/wp\/v2\/media\/28690"}],"wp:attachment":[{"href":"https:\/\/africanova.info\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=28689"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/africanova.info\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=28689"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/africanova.info\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=28689"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}